VRMcompanies: Difference between revisions

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(Noting root markets and product/vendor comparison sites.)
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[http://www.elance.com E-Lance]
* [http://www.elance.com E-Lance]


One of the first companies to offer buyers the ability to post a project and have vendors bid for it
One of the first companies to offer buyers the ability to post a project and have vendors bid for it


[http://www.lendingtree.com/ Lending Tree]
* [http://www.lendingtree.com/ Lending Tree]


Allows banks to bid for customer's loans
Allows banks to bid for customer's loans
* [http://www.attentiontrust.org AttentionTrust] / [http://www.rootmarkets.com Root Markets]
Challenging the (implicit on most of the Web) assumption that attention data is the property of the vendor.  Sets this (valuable to vendors) information as a tool that individuals can selectively share with vendors, in order to get the best response from those trusted vendors.
* Vendor/Product Comparison Sites
Sites like [http://froogle.google.com/ Froogle], [http://reviews.cnet.com/ CNET's reviews] and  others that aggregate product pricing/availability information are conceptual ancestors of VRM.  By implicitly forcing vendors to compete more directly on price and service (all vendors' prices, and often vendor rankings, are displayed together for the person seeking the item or service to evaluate), these sites offer seekers a first, crude tool for Vendor Relationship Management.  (Can anyone point to the site that recommends the optimal time to purchase airline tickets?)

Revision as of 11:20, 27 December 2006

One of the first companies to offer buyers the ability to post a project and have vendors bid for it

Allows banks to bid for customer's loans

Challenging the (implicit on most of the Web) assumption that attention data is the property of the vendor. Sets this (valuable to vendors) information as a tool that individuals can selectively share with vendors, in order to get the best response from those trusted vendors.

  • Vendor/Product Comparison Sites

Sites like Froogle, CNET's reviews and others that aggregate product pricing/availability information are conceptual ancestors of VRM. By implicitly forcing vendors to compete more directly on price and service (all vendors' prices, and often vendor rankings, are displayed together for the person seeking the item or service to evaluate), these sites offer seekers a first, crude tool for Vendor Relationship Management. (Can anyone point to the site that recommends the optimal time to purchase airline tickets?)